Traduction en Anglais
Reminder of instructions
During this first year, our goal was to create an event. We had to design and promote this event on behalf of a sponsor. We wanted to create an event on our own. We first positioned ourselves on a fashion show with second hand clothes. But then the idea of creating a Food Truck Festival at the IUT came to us. We thought this idea was more judicious because this project allows us to bring together and solidarize the good atmosphere in this IUT. In addition, student participation was less restricted.
Explanation of our project
During the international week proposed by the IUT, we wanted to bring in food trucks offering food of various flavours and different nationalities to spend a convivial moment, between students and professors, over lunchtime.
The aim of our project is to make people discover different cultures through food, in a different context than the one we usually know (restaurants, supermarkets...).
We want this event to take place in a joyful and cheerful atmosphere, that's why we decided to create a friendly atmosphere and a decoration in adequacy with our theme. The students and professors of the IUT will be able to meet around an original meal to close the academic year, all this at an affordable price so that the maximum number of interested people can participate.
Why this project / Ecology of the project: How is our project consistent with the values of the IUT? Is its objective in adequacy?
Our event is completely coherent with the values of the IUT which are openness and sharing. Within the framework of the international policy of the University of Angers, the IUT has for several years been developing international exchange networks, particularly through student mobility: different classes welcome foreign students, international section, international semester, DUETI (university diploma in international technological studies) ...
Opening up to the world and to the diversity of cultures is therefore something important for our IUT.
As the objective of our project is to make people discover different cultures through food, we found it coherent to register it during the international week. This lunch is synonymous with sharing and travelling.
We then asked ourselves if our event could fit in during this particular week. In the end, our gathering of food trucks was welcome and we found a date that suited everyone: Tuesday, May 12, 2020.
Who are we?
We are a group of 5 students in their first year of the DUT Marketing Techniques. We organized the Food Truck event from here and abroad.
Each of us has been assigned a role:
Philippine: Project Manager
Marion: Organizer of the day
Lola: Communication Manager
Marina: Food Trucks marketer
Chloe: Food Truck Marketer
Our Sponsor
As a sponsor we have the IUT, their mission is to train students with professional training. Thus, throughout the students' curriculum, internships, tutored projects and interventions of professionals will be privileged. The University Technological Diploma (DUT) awarded to students covers six major areas of activity: social careers, biological engineering, electrical engineering and industrial computing, mechanical and production engineering, business and administrative management and finally marketing techniques.
Why is the IUT our sponsor ?
The IUT is our sponsor because it was in charge of the international week, our project was totally in line with the spirit of this week, which is why we chose Tuesday, May 12. We had to be in agreement with him to be able to welcome the Food Trucks, the IUT agreed to bring them to the car parks.
Our partners
Obviously our partners are Food Trucks, in fact the profits from sales will go to them, so the stakes are high for them. So we wanted to have one Food Truck for one nationality, in order to have several types of products and for our consumers to be able to travel through them. So we found 4 Food Trucks: one American, one Italian, one Vietnamese and one Armenian. Due to the current circumstances, our search had to stop. We had 4 out of the 8 canvassed:
O'Baratie : American Food Truck: positive response.
Chez Minh : Vietnamese restaurant with Food Truck: positive response
Artisa Pasta : Italian Food Truck: positive response
The Mexivan : Mexican food truck: waiting for answer
Ararat : Armenian Food Truck: potentially positive response (actual contact validated, awaiting written confirmation)
La Malle à Pitas : Lebanese Food Truck: negative answer (cessation of activity)
The Wok Road : Thai Food Truck: negative answer (not available for the date)
So Good Food : American Food Truck: awaiting response
O'Baratie: American
O'baratie Food Truck is an Angevin mobile restaurant offering a homemade burger menu, garnished with local meat and vegetables. Their burgers come with homemade fries.
The Food Truck is painted in the effigy of the restaurant boat from the famous manga One Piece. In the manga, this floating restaurant is called the Baratie.
Their values :
Favouring the short circuit and homemade
Developing gourmet recipes
To be as close as possible to their customers
At Minh's: Vietnamese
Chez Minh is basically a restaurant located in Angers but they have now opened a Food Truck to position themselves on the markets or to respond to events like ours.
Their products are Vietnamese specialities: pho bo bun, Vietnamese sandwich, bubble tea...
All their products are made from fresh meat and vegetables in a traditional way.
Artisa Pasta : Italian
Artisa Pasta is a Food Truck that offers mainly pasta but also salads or soups.
At Artisa Pasta, all their products are homemade with fresh and local food, this is their motto.
The products are personalized and therefore distributed in 3 steps:
Choose a kind of pasta
Choosing the ingredients
Choose a dessert
Their values:
Respecting the environment: Composting plant waste, cutlery and recyclable consumables
Favouring local producers and short circuits
Work as much as possible with local and fresh products
Ararat : Armenian
We chose to approach this Food Truck because it is very often present at lunchtime in front of the IUT. So we thought it was logical to offer it.
The name Ararat is a marz of Armenia located in the center-west of the country, whose capital is Artachat.
Ararat is therefore an Armenian Food Truck which proposes specialities of this country at a student rate, these products are in the form of a sandwich with French fries. The ingredients are of Armenian origin and their goal is to share their culture through the dishes.
The organization of the event
We had 4 Food Trucks that were sure to participate in our event but we wanted to find a fifth one. So the next organization is based on the arrival of a fifth one.
We decided to ask 5 euros per person for a plate with 5 cuties: 1 per Food Trucks. Each Food Truck had to cook 2 different mignardises for each person to enjoy. We made this choice so that the demand would be divided equally between each truck but also so that each participant could discover several cultures at the same time.
To facilitate this organization and that each person does not give 1 euro per truck, we have chosen to hold a box where our group will collect the 5 euros. Ticket sales had to start at 10.45am to avoid long queues. In exchange, we had to give each person 5 tickets: 1 ticket per Food Truck.
We had defined an order of passage according to the model of the university restaurant. We would have had to pick up our cutie in first at Ararat, second at O'baratie, third at Artisa Pasta, fourth at Minh's and fifth in another truck. That way, we would have reduced the queues and made the passages between Food Trucks more fluid.
Tables, chairs and tablecloths would have been provided for eating. Between 14:00 and 14:30, we would have had to divide the money collected into 5 and distribute it to the managers of the Food Trucks. Then thank them for having trusted us and for having participated in "Food Truck from here and elsewhere".
If a Food Truck was absent, we simply had to distribute only 4 cuties for 4 euros. The portion would have been smaller, but it would still have been enough.